Keyword Insights Support Documentation
  • What is Keyword Insights?
  • learning center
    • Keyword Insights Tool Workflow
    • The Features
      • Keyword Clustering
        • The Advanced Settings
          • Keyword Grouping Accuracy
          • Topical Cluster Creation Method
          • Clustering Types
      • Topical Clusters
      • Competitor Visibility
      • Search Intent/Context
      • Keyword Discovery
      • Content Briefs
      • Writer Assistant
    • Freemium Tools
      • SERP Similarity
      • SERP Analyzer
      • Title AI - (Blog Idea Generator)
  • User guide
    • How To Get The $1 Trial
    • How To Build Keyword Lists
      • Using Keyword Discovery
      • Google Search Console (Integration)
      • Using Google Keyword Planner
      • Using Ahrefs/Semrush
      • Google Search Console (Manual)
  • Understanding the output
    • How to Interpret Clusters with In-app Visualisations
    • How to Interpret Clusters in Google Sheets
    • How to Interpret Topical clusters
    • How to Interpret Context/Intent
  • Tool use cases
    • Finding Keyword Cannibalisation (Case study 1)
    • Finding Keyword Cannibalisation (Case study 2)
    • Finding Content Gaps
    • Uncover Keyword Opportunities
    • Find Intent Misalignment
    • Building service level pages
  • Account Management
    • Pricing
      • Subscription
        • Universal Credits Explained
      • Legacy Subscriptions
    • Subscription Management
      • Buying a subscription
      • Cancelling a subscription
      • Refunds
      • Downgrading a subscription
      • Upgrading a subscription
    • Payments & Credit cards
      • Downloading invoices
      • Add or change VAT number
      • Changing billing name or address
      • How to add a backup payment method
      • Changing credit card details
    • Team Management
      • Adding a Team Member
      • Sharing Team Reports
      • Sharing Projects
      • User seats
  • Data retention
    • Data storage and limits
  • ⚙️Integrations
    • Integrations
  • API
    • How to use the Public API?
    • API Use Cases
      • Public API: Clustering
  • FAQs
    • Frequently Asked Questions
  • Help & Support
    • Getting Support
    • Changelog
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On this page
  • What is the SERP Similarity checker?
  • How do I use the SERP Similarity Checker?
  • Feature comparison table
  • Do you have a free version of the tool?
  1. learning center
  2. Freemium Tools

SERP Similarity

PreviousFreemium ToolsNextSERP Analyzer

Last updated 3 months ago

SERP Similarity Checker will quickly show you the overlap between two keywords in the SERPs and tell you whether you should create a new page or can target multiple keywords with a single page.

This is a quick way to check if two keywords without having to use our keyword clustering module.

This insight will allow you to assemble content briefs faster and more efficiently.

What is the SERP Similarity checker?

When working in SEO, you often encounter a situation where you quickly want to know whether you can rank two similar keywords on a single page or need to create a separate article.

The way to answer this question is to manually check the SERPs (Search engine results pages) to see how many common URLs rank for each keyword.

If we see a large number of similar pages ranking for both keywords, we can assume that both keywords can be targeted on a single page, and if we see a few common URLs, then we can assume these keywords need separate pages.

Here is an example.

In this example, there are 2 common URLs for the keywords "crm tool" and "crm software"

This tells you that these keywords are likely better off targeted using two separate pages.

How do I use the SERP Similarity Checker?

To use the SERP Similarity checker, Head to the tools and click the link.

  1. Give your project a name.

  2. Enter your keywords here. You can add up to 6 keywords. (Depending on your subscription)

  3. Select your location.

  4. Select your language.

  5. Click "Check Similarity"

You can also run bulk similarity checks. To do this, click "Add keyword set" to open a new window where you can put a different similarity-checking job. You can run up to 6 sets.

The results will be displayed as a visualization.

  1. You can switch between different sets.

  2. You can see SERP overlap between the keywords by turning the checkbox on and off.

  3. This is where the common URLs are displayed.

  4. This is where the overlap is visualized in a table format.

  5. You can take a screenshot by pressing this button.

Feature comparison table

Do you have a free version of the tool?

A free, limited version of this tool will soon be available on our website’s landing page. No login required. Subscribers will enjoy a faster, feature-rich version with advanced capabilities.

This video is 5.52 minutes long.